MEDIA RELEASE – 21 July 2011
AFFINITY FINDS THE SWEETSPOT IN A SOUR MARKET

Boutique Funds Manager, Affinity Funds Management Limited announced today the launch of its Home Equity Fund, providing investors with access to a new asset class in residential property.  Recognising a gap in the Australian investor market, Affinity has created a product which gives institutional and wholesale investors a real opportunity at diversification with less risk and higher returns than many of the traditional investment products currently found in the Australian market. READ MORE

AFFINITY FUNDS MANAGEMENT

Affinity Funds Management Limited ACN 110 261 704 is the holder of Australian Financial Services Licence No. 278920 under which it is licenced to be the responsible entity for the Affinity Commercial Mortgage Trust, the Affinity Split Income Fund the Affinity Special Opportunities Funds and the Affinity Home Equity Fund, see the Media Release.

Affinity was established in 2004 and is an independent, Melbourne based funds manager. Martin May and Brett Macgillivray were inaugural directors and shareholders of the company, bringing together years of experience in debt markets, mortgage market, legal services, management and corporate governance.

Affinity operates as the responsible entity with investment activities outsourced to selected joint venture vehicles, which bring in required expertise given the nature of the product (such as property or debt simple or structured debt). Affinity, under its licence, is responsible for all the governance issues of a managed fund for which it is the responsible entity including financial requirements, compliance obligations, disclosure and risk management.

Affinity is committed to developing a range of transparent and innovative product to satisfy the investment needs of different investors. Whilst it has managed some retail investment, it chiefly concentrates on institutional, superannuation and the professional investor segment of the investor market.